About · The human
The human behind the avatars
25 years in, still curious
In marketing25 yrs
Avatars on air03
LaunchedOct 12

NOT
AI
the human
I’m Mo. I’ve spent about 25 years in digital marketing. Most of that time with restaurants and hospitality brands. I run a small creative agency and build websites for a living.
I started this because AI creators are coming either way. I wanted to see if you could build them honestly. Openly AI, actually useful, and still worth following.
Days of Plunder is where I document all of it. The tools, the costs, the wins and the misses.
If you’re curious about AI avatars for your own brand, or just want to compare notes, get in touch.
Mo
Restaurants & hospitalityMost of 25 years in digital marketing.
Websites & brandsA small creative agency. Websites for a living.
AI, honestlyOpenly AI, actually useful, still worth following.